Vinitas Solutions.

Coravin Vinitas® Sample Bottles can drive customer acquisition and retention, expand distribution, reduce shipping and sample budgets, minimize carbon footprints, and enhance brand awareness.

Wine Education

Coravin Vinitas® Sample Bottles enhance wine education by providing tasting opportunities for WSET courses, sommelier training, and virtual trade and consumer tastings. Serving seven 100ml samples per 750ml bottle, this a cost-effective solution for educators to grant students access to exclusive wines that might be otherwise challenging due to limited supply and high costs.

  • Students have the opportunity to taste exclusive wines from renowned producers

  • Including wine samples as part of the course registration to provide students with access to high-quality wines that they may not have been able to experience otherwise.

  • “While working with Coravin on the development of the Vinitas system over the past year, the progression has gone from a sketch on a Napkin to a Colonization of Mars! This system has upgraded the way we conduct virtual classroom tastings, allowing us to save on time and budget by prepping and sending 100ml sample kits to our WSET students.”

    Christian Oggenfuss, CEO & Founder, Napa Valley Wine Academy

Trade Sampling

Wine sampling is crucial in the on- and off-premise channels, but the pandemic has made no-see appointments more common, resulting in wineries and wholesalers leaving behind information sheets or full bottles of wine for tastings, which increases sampling and shipping costs while reducing customer engagement.

Coravin Vinitas® can make a significant impact on wine sampling for the wine trade by:

  • Expand sample variety while reducing sampling and shipping costs.

  • Lowering the carbon footprint by shipping small format bottles instead of full-size bottles

  • Creating personalized wine-buying experiences for trade customers

  • Enabling distributor representatives to taste through your portfolio

  • "Our Sample Bottle wine kits have enabled our distributor reps to taste our wines, some for the very first time, and have helped us drive strong business results. January was up vs LY, which is rare at the wholesale level. February is already up against January with nine selling days remaining. So, moving forward, we see these 100ml sample bottles being a big part of our selling strategy."

    A California Winery

Revolutionize Retail & E-Commerce

Revamp your retail and e-commerce strategy with Coravin Vinitas® Sample Bottles. Provide customers with a distinctive and inventive way to explore wine, distinguishing your store from competitors.

With Coravin Vinitas™, easily create retail wine kits and single-serve Sample Bottles to meet the industry's increasing demand for small-format consumables.

  • Increase customer engagement and satisfaction with a unique and convenient tasting experience

  • Recruit a younger audience by offering sample kits and single-serve bottles for purchase

  • Enhanced brand reputation and differentiation from competitors by offering an innovative solution to wine sampling

  • Minimize idle inventory by offering single-serve Sample Bottles for customers to try before making a purchase

  • "As Australia's home of fine wine, Langton's is proud to partner with Coravin on this innovative technology to deliver on our luxury lifestyle and experiential objectives. Both cosmetically and qualitatively, the samples bottles from the Coravin Vinitas™ system have shown up incredibly well to our wine and brand teams. Equally important, our customers, the most experienced and discerning wine enthusiasts, sing its praises loudly."

    Jake Duffin, Partner & Events Director, Langton's Australia

Re-invigorate Wine Clubs

Retain your wine club members with Coravin Vinitas® Sample Bottles through a sustainable and cost-effective approach. Sample Bottle wine kits can help connect with lapsed club members or reward loyal members with the opportunity to try vintage releases or premium wines that may not have been available for sampling previously.

  • Stand out from competitors by offering a wine kit in your e-blasts instead of just another marketing email

  • Use sample bottles to preview ‘futures’ releases and limited-edition wines before the general release

  • Create customized sample kits for wine club members based on their preferences and purchase history

  • Add an entry-level tier to the wine club with affordable wine kits.

  • “This project will help us to be ever more professional, to reach the wine trade and wine lovers in a new way with guaranteed quality."

    Véronique Sanders, CEO, Château Haut Bailly

Virtual Tastings

Upgrade your virtual wine tastings! Offer more wine in single-serve sizes to guests, whether for journalists, sales and distributor teams, club members, or consumers. Guests can experience the full portfolio of wines from home, creating a unique and interactive way to engage with customers and build brand loyalty.

  • Upsell customers by sending samples of higher-end bottles

  • Engage with customers and wine club members who are unable to visit the winery tasting room regularly

  • Reduce costs associated with hosting in-person events

  • Gather valuable feedback from customers in real-time

  • "We already have a virtual tasting program in place and the Coravin Vinitas® Sample Bottles have opened up additional opportunities to grow our business within our existing program!​"

    Sarah Farley, ONX, Paso Robles​